The Airbnb 90-Day Rule in London

In December 2016, Airbnb introduced its 90-day lettings limit to properties in Greater London. The policy went live in January 2017, significantly impacting the short-term rental market in the capital.

Here, we cover everything you need to know about Airbnb’s 90-Day Rule in London, including why it was introduced, its impact, and whether or not you can work around it.

1. What is the Airbnb 90-Day Rule?

The 90-Day Rule in London is a regulation designed to control the short-term rental market. Airbnb automatically limits bookings to 90 days per calendar year for properties without the necessary planning permission from the local council.

Unless you have the required permit, Airbnb will restrict the number of nights your property can be rented out on a short-term basis.

Pros & Cons of the Airbnb 90-Day Rule

Pros

• Helps preserve long-term housing for London residents.

• In some areas, it may reduce rental costs by limiting vacation rental supply.

• Protects communities from the disruptive effects of excessive short-term rentals.

Cons

• Limits the income potential for short-term rental hosts.

• May reduce tourism options in certain areas.

• Could encourage unregulated rentals outside of Airbnb’s platform.

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2. What happens when you reach the limit?

Once the 90-day limit is reached, Airbnb automatically disables further bookings for the rest of the year. This applies regardless of whether the stays were spread out or consecutive. To comply, property owners should track their rental activity and plan their bookings accordingly.

3. Does the 90-Day Rule apply outside London?

Currently, this rule only applies within Greater London. However, discussions are ongoing about introducing similar regulations in other UK cities.

Violating the rule can result in fines of up to £20,000, making it crucial for hosts to stay compliant.

4. Why was the 90-day rental cap introduced?

Before this rule, landlords had to apply for planning permission to convert long-term rentals into short-term lets. London authorities recognized the economic benefits of short-term rentals but sought to regulate their impact on the housing market, leading to the 90-day cap.

5. How can I comply with London’s short-term rental regulations?

To stay within the rules, hosts can:

• Rent their property for short-term stays on Airbnb until reaching the 90-day limit, then switch to mid-term or long-term rentals.

• Seek planning permission from their local council to continue short-term rentals beyond the cap.

• List their property on alternative platforms that do not enforce the 90-day restriction.

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6. Airbnb 90-Day Rule FAQ

Can I get around the 90-Day Rule?

No, Airbnb enforces this rule, and councils monitor compliance. Violators risk fines of up to £20,000. However, you may apply for planning permission to extend your rental period.

What happens if I own multiple short-term rentals in London?

The rule applies per property, meaning each of your listings is subject to the 90-day cap.

How can I continue renting for more than 90 days?

You must obtain special dispensation from your council. If approved, you can submit proof to Airbnb to lift the restriction.

Can I ignore the 90-Day Rule?

Ignoring the rule can lead to hefty fines, so it’s important to comply.

7. Maximizing Your Rental Potential Within Regulations

At Jeevs, we help property owners navigate short-term rental regulations while maximizing their income. Whether you’re looking to optimize your earnings during peak seasons or transition to mid-term rentals after reaching the 90-day limit, our expertise ensures you stay compliant while making the most of your property.

For tailored solutions to your rental needs, get in touch with Jeevs today!